Berlin Web Week
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B2B Marketing Europe – 1.12.2010

2 days B2B Marketing European event, including a keynote from Chris Brogan, case study presentations and workshops. Topics to be covered include:

  • B2B lead nurturing
  • List building / lead generation
  • Conversation optimisation
  • Social media marketing for B2B
  • (SEO) search marketing
  • Lead scoring
  • Analytics
  • Email marketing
  • Direct marketing
  • Managing multi-channel campaigns
  • Affectively marketing to Fortune 500 companies
  • Accelerating leads through the funnel
  • Web analytics
  • Mobile marketing
  • Creating valuable and remarkable B2B content
  • CRM / customer loyalty
  • Aligning Sales & Marketing
  • Inbound Marketing
  • Video marketing
  • Measuring ROI and campaigns
  • Blogging for B2B Business
B2B Marketing Europe
Website
Begin
Wed, 1.12.2010 09:00
End
Thu, 2.12.2010 17:00
Where

Gabriele-Tergit-Promenade 19
10963 Berlin
10963 Berlin
Berlin, Deutschland
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